Abstract
This study examines the influence of sociocultural factors on the level of “Internet connectedness.” The Internet Connectedness Index (ICI), composed of five items, is modified and applied to measure disparities in the ways in which people use the Internet. With a dataset of 384 randomly selected telephone survey respondents, the ICI is regressed on various social indicators. The result indicates that technological environments, social environments, and the scope and intensity of Internet-related goals significantly influence individuals' Internet connectedness. This finding highlights that even after people gain access to the Internet, the ways they incorporate the Internet into their everyday lives differ, and that the differences reflect disparities in the multiple dimensions of the social context in which individuals are situated.
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