Abstract

This paper provides a quantitative and qualitative visual investigation and analysis of the advances in international research on business discourse over the last decade via CiteSpace. Primary findings are: 1) Based on Publication Trend, business discourse research has undergone an upward tendency with few fluctuations; 2) Regarding Keyword Clustering, heated emphasis is laid on research areas encompassing different business scenarios, disciplinary fields (e.g., pedagogy, sociology), and information technological methods (e.g., natural language processing) due to the globalization and digitalization of business activities; 3) Grounding Disciplinary Distribution and Co-occurrence, the main theoretical perspectives in business discourse research comprise linguistics, the interdisciplinary orientation of management and economics, and other applications and extensive research; 4) Topics in Keyword Timeline and Keyword Burst emerge (e.g., social media, systems, and impact). Visualization of business discourse research is expected to offer implications and insights for future research and business practices.

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