Abstract
The purpose of the article is to research and analyze innovative factors that affect the development of enterprises in the transport sector based on the selection of key aspects and strategies that contribute to the successful implementation of innovations in the field of transport business. The peculiarities of the action of the main factors at the enterprises of the transport industry have been determined and researched, they include: the use of modern technologies, intelligent transport systems (ITS), environmental innovations, information management and analytics, electronic market platforms, robotics, automation and artificial intelligence, electronic payment systems, sustainability and security, development of ecosystems, self-driving cars and drones, effective management of labor resources. From the position of an integrated approach, all factors generally cover economic, technical, technological, social and environmental aspects. Their impact on the economic development of enterprises is considered through the focus on reducing costs, forming competitive advantages and increasing competitiveness, ensuring social and environmental effects. This is of particular importance for the adaptation and further development of industry enterprises in the conditions of the current military situation and future dynamic changes in the modern world. The study is based on current concepts of innovation and considers the specifics and features of the activities of transport enterprises.
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