Translate 
Abstract
The objective of the study is to highlight the strategic role of different intangible assets like sustainability practices in driving commitment from workers. The study utilizes Intellectual capital-based view theory to explain the role of sustainability practices in driving organizational cultural values, or long-term relationships among the firm and its stakeholders - customers, allies, and suppliers. The company in general is gaining competitive advantages in being useful to the society where it does business. A survey is used to collect data from automobile industry. This industry is chosen based on their higher carbon foot prints. The results of the survey presented important clues and specific pattern in the first instance. Further structural equation modeling (SEM)-based approach is used to test the relationship between the dependent and independent variables. The results assure the indirect influence of soft practices on employee commitment in the organization. This study provides useful insights into the impact of sustainability practices on the human capital management in the organization. After the data analysis it was concluded that sustainability practices have a mediating effect on employee behavior and they influence the organizational commitment of an employee.
Published Version
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
