Abstract
Increasing the volume of tourism in the regions of Russia, improving the quality of tourist services provided, creating new, original, and non-standard tourist brands are urgent tasks for Russian regions, especially in modern conditions of increasing interest in domestic tourism. To solve such important problems, it is necessary to use modern technologies for creating an information space, popular means of communication,the development of modern digital environments that allow consumers of tourism services not only conveniently and individually receive, but also to take part in the creation of original content about various thematic attractions in the country’s regions.The use of mobile applications should ensure full and diverse satisfaction of the mass demand of individual tourists, thus increasing the sustainable interest of tourism in all regions of Russia.
Highlights
Tourism today is a global business in which many areas of economic activity are involved – the largest transport companies and airlines, service enterprises and hotel chains, travel corporations around the world
According to the World Travel & Tourism Council (WTTC), by the end of 2018, the contribution of the tourism sector to global GDP grew by 3.1% to USD 7.2 trillion
It is possible to estimate the increase in tourism due to the usage of the developed software product only indirectly, using data from J'son& Partners Consulting on the fact that in 2020 the sales of smartphones increased by 70% compared to 2016, and the average traffic of mobile users is growing (Fig. 4) [9]
Summary
Tourism today is a global business in which many areas of economic activity are involved – the largest transport companies and airlines, service enterprises and hotel chains, travel corporations around the world.
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