Abstract
The paper examines the Reading Habits of Social Scientists at a leading social science research institute and Panjab University . The introduction of new technology, especially computer and the Internet have posed a threat to reading habits. Information Technology becomes the Time Eating Machines especially social media and mass media. Reading helps in all-round development of a person from his birth to death. It adds new sight to eyes and new wisdom to mind. The reading habit is an essential and important aspect for creating the literate society in this world. Children, youth and adults alike are more inclined towards new technology for information, entertainment and pleasure. Now to keep balance in the use of old and new technology, the librarians have to attract new generation towards reading.
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