Abstract
Social Media Technologies are still an incipient phenomenon to be worked on. They provide us with vast amounts of information and knowledge resources that can enable us to learn better and more quickly. This study aims to identify the relationship between the use of social media technologies, organizational learning and the acquisition of technological knowledge competences; as well as the effects of technological knowledge competences on organizational learning and, finally, its influence on organizational performance. These relationships were tested in a sample of 201 Spanish technology-based companies, using a structural equation model with Lisrel. The main contribution of this study to the literature consists of proposing an empirical model that shows how the use of social media technologies is key in the development of social and inter-organizational collaboration networks, favoring -in business knowledge ecosystems- the organizational learning and the improvement of technological knowledge competences and, consequently, helping to reinforce through innovation the strategic positioning of companies and their organizational performance.
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