Abstract
The analysis of the level of consumption of food supplements by Poles raises increasing controversy. Many communities pay attention to the alarming situation, including, among others, Central Apothecary Council, National Institute of Medicine, Office of Competition and Consumer Protection, National Sanitary Inspectorate or the Supreme Chamber of Control. For the purpose of this paper, the studies were conducted with the use of the desk research technique. There are many factors which affect the increase in food supplement sales in Poland. One of them is the lack of basic client knowledge concerning the differences between healthcare products and food supplements. Clients identify supplements with medicine, which is wrong. Due to the above, the purpose of the paper is to demonstrate the differences between healthcare products and food supplements. As result, a set of criteria will be established, which will be used to conduct a comparative analysis for a healthcare product and food supplement.
Highlights
In sales, both traditional and online, there are many pharmaceuticals with various applications and effects
The first stage consisted of the identification of the evaluation criteria of food supplements and healthcare products
1.1 Definition of evaluation criteria The literature analysis in the scope of food supplements and healthcare products allowed for establishing a set of criteria
Summary
Both traditional and online, there are many pharmaceuticals with various applications and effects. As part of the studied product group, the following medications are distinguished: prescription products, OTC medicine, food supplements and cosmetics. Clients demonstrate a lack of knowledge on food supplements and healthcare products [1], [2]. They do not see any differences between them and in the case of many product they cannot specify their correct application. Clients wrongly think that the effects of products from the specified groups have medicinal consequences, aimed at improving health or healing of a (self-)diagnosed medical condition [3,4,5,6,7]
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