Geosciences are Important for Humanity! A Model for Enhancing the Geoscience Narrative across Canada

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“Geosciences are important for humanity” is the central message of a model presented to promote the geosciences as essential to the development of Canada and the world. Components of the geosciences directly or indirectly address all 17 UN Sustainable Development Goals, and geoscientific knowledge is essential in efforts to address climate change. Despite this broad relevance, many Canadians remain unaware of the importance of the geosciences, partly because the discipline is not consistently offered as a standalone high school course in all provinces and territories. The number of students entering undergraduate geology major programs declined by over 40% between 2015 and 2022, and this creates challenges within Canada’s workforce. Currently, gaps in the workforce are filled through immigration, but the federal government is now starting to limit immigration. The seven components of the proposed model include: public engagement to promote the geosciences in varied settings; engagement with politicians and policy makers; engagement with resource and other industries; development and implementation of strategic plans to promote improved awareness of the geosciences; development of public education, outreach and communication programs; promotion of courses and engagement programs at post-secondary institutions; and coordination with geoscience societies and geological surveys. Hosting the International Geological Congress (IGC) 2028 could unite the Canadian geoscience community by strengthening connections between academic geoscientists and government, advocating for a Canadian Research Chair related to geoscience education and outreach, developing an inventory for geoscience education and outreach programs, and exploring creative ways to develop standalone geoscience courses in high school. If all Canadian geoscientists use the model components to emphasize the importance of the geosciences to humanity, we can collectively work towards better public understanding of the relevance of the geosciences to most aspects of life in Canada and improve the future of our vital discipline.