Abstract
Fuzzy analytic hierarchy process (F-AHP) has increasingly been applied in many areas. However, as the perception and cognition toward the semantic representation for the linguistic rating scale used by the fuzzy pairwise comparison in F-AHP are still open to discuss, F-AHP very likely produces misapplications. This research proposes the fuzzy cognitive network process (F-CNP) as an ideal alternative to F-AHP. A new product development application using F-AHP is revised using F-CNP. This study shows that the proposed F-CNP yields better results due to the appropriate mathematical definition of the fuzzy paired interval scale for the human perception of paired difference.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.