Abstract
This aims of study were to describe the characteristics of customers based on the floating market; find out the factors that influence the customer's decision in choosing a Shariah bank based on personal and social nature in Pangkal Pinang Bangka Belitung. This type of research was explanatary research. The population and sample were 100 respondents in the Pangkalpinang region. Methods of data analysis tools used logistic regression analysis tools. The test results showed that every gender difference did not affect the decision to choose a sharia bank and conventional bank. The age factor influences the decision to choose a sharia bank and conventional bank. Job status did not affect the decision to choose a Shariah bank and a conventional bank. Personal characteristics had a negative and significant effect on the decision to choose a sharia bank and conventional bank. Social system variables did not affect the decision to choose a sharia bank and a conventional bank.
Highlights
This aims of study were to describe the characteristics of customers based on the floating market
The test results showed that every gender difference did not affect the decision to choose a
Comparing The Efficiency of Islamic Banks in Malaysia And Indonesia
Summary
Abstrak Tujuan penelitian ini adalah mendeskripsikan karakteristik nasabah berdasarkan floating market; mengetahui faktor-faktor yang mempengaruhi keputusan nasabah dalam memilih bank syari’ah berdasarkan sifat pribadi dan sosial di Pangkal Pinang Bangka Belitung. Populasi dan sampel adalah 100 responden di wilayah Pangkalpinang. Metode alat analisis data menggunakan alat analisis regresi logistik. Hasil pengujian menunjukkan setiap perbedaan gender maka tidak berpengaruh terhadap keputusan memilih bank syari’ah dan bank konvensional. Faktor usia berpengaruh terhadap keputusan memilih bank syari’ah dan bank konvensional. Status pekerjaan tidak berpengaruh terhadap keputusan memilih bank syari’ah dan bank konvensional. Sifat pribadi berpengaruh negatif dan signifikan terhadap keputusan memilih bank syari’ah dan bank konvensional. Variabel sistem sosial tidak berpengaruh terhadap keputusan memilih bank syari’ah dan bank konvensional. Kata Kunci : karakteristik nasabah, jenis kelamin, sifat pribadi, sistem sosial dan floating market
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