Abstract
ABSTRACTThis study explored the relationship between destination and event elements and an individual’s motivation to travel for sport events. Investigators surveyed participants who were planning to travel or had recently travelled to at least one running, cycling, or triathlon event in the current competitive race season. Data were analysed using exploratory factor analysis, regression, cross-tabulation, and ANOVA. The findings provide empirical evidence that travel behaviours vary by athlete type (runner, triathlete, and cyclist). The results of this study not only add to the push/pull theoretical framework but also provide strong practical implications for both event managers and destination marketers to better package destination attributes and event elements specific to athlete type.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
