Examining identity centrality in social media entrepreneurship
PurposeBased on the theory of identity, this paper aims to examine the centrality role of entrepreneurs’ identity in the prevalence of the entrepreneurial process in online platforms. Identity is a kind of internal energy that stimulates the neurons of entrepreneurs. Thus, leveraging identity effectively in the digital business cycle is a global challenge of paramount importance.Design/methodology/approachThis study uses a quantitative approach, specifically the covariance-based structural equation modeling method, to examine data collected from a sample of 153 entrepreneurs operating on social media platforms.FindingsThe findings highlight the positive impact of social media on entrepreneurs’ identities, revealing three distinct identity types: digital identity, social identity and entrepreneurial identity. However, only entrepreneurial and social identities emerge as significant factors in sustaining the entrepreneurial process. Entrepreneurs operating on online platforms strive for recognition as entrepreneurs while also cultivating trust-based relationships with social media users. This recognition and trust contribute to the overall success of their entrepreneurial endeavors.Research limitations/implicationsIdentity centrality in the entrepreneurial process presents itself as a highly sophisticated tool to help young entrepreneurs on social media platforms to identify, construct and even harmonize the different identities they may adopt to adapt to the challenges and opportunities of entrepreneurship. In fact, social media provide several opportunities that foster entrepreneurial aspirations and provide a fertile ground for shaping entrepreneurs’ identities, ensuring the success of their entrepreneurial ventures. The emerging generation of entrepreneurs should prioritize cultivating their entrepreneurial and social identities while maintaining an acute awareness of the importance of having a coherent and relevant online presence.Originality/valueThe results of this study significantly elucidate the mechanisms governing identity formation and its dynamics’ influence on the development of entrepreneurship on social media.
- Front Matter
53
- 10.1016/j.ophtha.2019.02.015
- May 20, 2019
- Ophthalmology
Navigating Social Media in #Ophthalmology
- Front Matter
13
- 10.1016/s1470-2045(14)70206-2
- May 1, 2014
- The Lancet Oncology
#trial: clinical research in the age of social media
- Research Article
2
- 10.55849/alhijr.v2i4.547
- Nov 15, 2023
- Al-Hijr: Journal of Adulearn World
Today's rapidly growing use of social media has both positive and negative impacts on people's social lives. Moreover, based on UNESCO data, Indonesian people are very active in using social media. This research aims to The use of social media as a learning medium aims to increase students' interest in learning, improve students' ability to use technology and increase students' awareness in using social media in the context of education. The method used in this research is a quantitative method using a survey model and in-depth interviews with one teacher and students. The results of this study show that social media can be used for learning tools or media. However, in reality, currently there is no maximum use of social networking media. The results of researchers' observations by looking at the growing phenomenon, that the use of social networking media is currently mostly only used by students to be limited to sending messages with friends, playing games (games), and buying goods online. The use of social networking media is currently still not utilized as a learning medium by students. The conclusion of this research is that media in the learning process is an inseparable part of the teaching and learning process in order to achieve an educational goal in general and learning objectives. Strategies to be able to find learning media. The right and appropriate in the learning process can be done by making considerations in the selection of social media. Therefore, the limitation of this study is that researchers only conducted research on the role of the Discovery Learning strategy in Islamic cultural history lessons, researchers hope that future researchers can conduct research on the Discovery Learning strategy by developing this strategy in other subjects.
- Research Article
- 10.1111/jan.16405
- Aug 20, 2024
- Journal of Advanced Nursing
AimTo identify and report the use of social media among pre‐registration (pre‐licence) student nurses.MethodsA social survey was conducted in 2019 to explore student nurses' views of social media usage. Diffusion of innovation theory and social identity theory were used as the theoretical framework. A reflexive thematic analysis was undertaken of responses to an open‐ended question.Results351 responses were analysed. Four themes emerged: Social media as a communication tool that helps to keep in contact and communicate with friends, family, colleagues and peers; Social media and self‐care including a sense of pride, boosting morale and helping to relax; Social media and learning by sharing experiences, chatting, posts and social media and professionalism, participants expressed confusion over the use of social media professionally.ConclusionsThe diffusion of social media among UK student nurses is advancing in different aspects of UK student nurses' lives. However, the diffusion seems to slow down when it comes to the professional system. They express concerns that one social system can negatively impact another and have repercussions on a personal and/or professional level and therefore prevent UK student nurses from developing social media proficiencies. Guidance and support should be offered to UK student nurses to develop their social identity across the different systems. This diffusion can help to educate student nurses and future professionals in a globally connected world.ImpactSocial media features in student nurses' personal and professional lives and presents challenges for social identity which is woven into the personal and professional personas. Nursing faculties should have social media competencies embedded into the curricula to develop and strengthen students' social and professional identities across the different systems.Patient or Public ContributionNo Patient or Public Contribution.
- Research Article
1
- 10.53555/ygfqb965
- Oct 9, 2023
- Journal of Advance Research in Business, Management and Accounting (ISSN: 2456-3544)
This study carried out an analysis of social media and entrepreneurship development nexus in Benue State. The researcher used mainly primary data from a sample of three hundred entrepreneurs in Zone A, B & C in Benue State Nigeria. The primary data was obtained using a structured questionnaire. The data collected were analyzed using logit regression to establish the relationship between social media and entrepreneurship development while principal component analysis was used to identify the most important factors that affects the use of social media in entrepreneurship development. The result of the binary logistic regression analysis indicates that Social Media added significantly to the model/prediction. This means that the logistic model was statistically significant at 5 percent level of significance. Increasing the use of social media was associated with an increased likelihood of entrepreneurship development in Benue State. The logistic regression model was statistically significant, using values from the Omnibus Test of Model Coefficient. The model explained of the variance in post harvest losses of orange in the studied areas and correctly classified of cases. Use of social media was 0.018 times more likely to bring about entrepreneurship development in the studied areas. It was concluded that social media have a positive and significant effect on entrepreneurship development in Benue State Nigeria. It was recommended among others that entrepreneurs in the study area should engage more qualified personnel who can create the right content needed to engage the diverse customers of the business. When this is done, the likelihood of the use of social media in bringing about entrepreneurship development in Benue State can be increased.
- Research Article
1
- 10.63544/ijss.v3i4.102
- Dec 31, 2024
- Inverge Journal of Social Sciences
This study delves into the profound impact of social media on body image perceptions and overall dissatisfaction among young adults at Quaid-i-Azam University, Islamabad. In today's digital age, social media pervades the lives of young people, shaping their self-perceptions and influencing their social interactions. This research aims to understand how the constant exposure to curated and often idealized images on social media platforms contributes to the development of unrealistic body standards, fostering feelings of inadequacy and pressure to conform to societal beauty ideals. Employing a quantitative research approach, the study focused on a sample of 200 undergraduate and postgraduate students aged 18 to 30 years. Data collection utilized systematic sampling techniques and involved the administration of questionnaires via Google Forms. The study drew upon Social Comparison Theory to understand how individuals evaluate their own appearance by comparing themselves to the seemingly flawless images and physiques presented on social media platforms. Data analysis was conducted using IBM SPSS Statistics. The findings revealed a significant correlation between social media usage and body image dissatisfaction among young adults. Frequent comparisons with idealized images of influencers and celebrities on social media platforms were found to be a major contributor to negative body image perceptions, leading to a range of negative emotional and psychological outcomes, including anxiety, depression, and low self-esteem. These findings underscore the urgent need for interventions that address the detrimental effects of social media on young adults' mental health. This may include the development and implementation of comprehensive media literacy programs designed to equip young people with the critical thinking skills necessary to navigate the complexities of the digital world and resist the pressures to conform to unrealistic beauty standards. Furthermore, fostering a more inclusive and diverse representation of body images on social media platforms is crucial to promoting healthier body image perceptions and enhancing the overall well-being of young adults in the digital age. References Abi-Jaoude, E., Naylor, K. T., & Pignatiello, A. (2020). Smartphones, social media use and youth mental health. Cmaj, 192(6), E136-E141. Aichner, T., Grünfelder, M., Maurer, O., & Jegeni, D. (2021). Twenty-five years of social media: a review of social media applications and definitions from 1994 to 2019. Cyberpsychology, behavior, and social networking, 24(4), 215-222. Ali, R. (2016). Social Media and Youth in Pakistan: Social Media and Youth in Pakistan: Implications on Family Relations. Global Media Journal, 14, 26. Ando, Kanako, Francesca E. Giorgianni, Elisa S. Danthinne, and Rachel F. Rodgers. 2021. “Beauty Ideals, Social Media, and Body Positivity: A Qualitative Investigation of Influences on Body Image among Young Women in Japan.” Body Image 38:358–69. Asif, M., & Sandhu, M. S. (2023). Social Media Marketing Revolution in Pakistan: A Study of its Adoption and Impact on Business Performance. Journal of Business Insight and Innovation, 2(2), 67-77. Aziz, J. (2017). Social media and body issues in young adults: an empirical study on the influence of Instagram use on body image and fatphobia in catalan university students. Bashir, H., & Bhat, S. A. (2017). Effects of social media on mental health: A review. International Journal of Indian Psychology, 4(3), 125-131. Boske, C., & McCormack, S. (2011). Building an understanding of the role of media literacy for Latino/a high school students. The High School Journal, 94(4), 167-186. Braghieri, L., Levy, R. E., & Makarin, A. (2022). Social media and mental health. American Economic Review, 112(11), 3660-3693. Brown, Z., & Tiggemann, M. (2016). Attractive celebrity and peer images on Instagram: Effect on women's mood and body image. Body image, 19, 37-43. Burnette, C. Blair, Melissa A. Kwitowski, and Suzanne E. Mazzeo. 2017. “‘I Don’t Need People to Tell Me I’m Pretty on Social Media:’ A Qualitative Study of Social Media and Body Image in Early Adolescent Girls.” Body Image 23:114–25. Choudhury, N. R., & Reddy, V. N. (2021). Body image dissatisfaction in young adults: Impact of social media use. International Journal of Education and Psychological Research (IJEPR), 10(3), 15-18. Chu, J. (1997). Navigating the media environment: How youth claim a place through zines. Social Justice, 24(3 (69), 71-85. DeBraganza, N., & Hausenblas, H. A. (2010). Media exposure of the ideal physique on women’s body dissatisfaction and mood: The moderating effects of ethnicity. Journal of Black Studies, 40(4), 700-716. De Vries, D. A., Vossen, H. G., & van der Kolk–van der Boom, P. (2019). Social media and body dissatisfaction: investigating the attenuating role of positive parent–adolescent relationships. Journal of youth and adolescence, 48, 527-536. Dimitrov, D., & Kroumpouzos, G. (2023). Beauty perception: a historical and contemporary review. Clinics in Dermatology, 41(1), 33-40. Lubis, A. R., Fachrizal, F., & Lubis, M. (2017). The effect of social media to cultural homecoming tradition of computer students in medan. Procedia Computer Science, 124, 423-428. Eggerstedt, M., Rhee, J., Urban, M. J., Mangahas, A., Smith, R. M., & Revenaugh, P. C. (2020). Beauty is in the eye of the follower: facial aesthetics in the age of social media. American Journal of Otolaryngology, 41(6), 102643. Fardouly, J., & Vartanian, L. R. (2016). Social media and body image concerns: Current research and future directions. Current opinion in psychology, 9, 1-5. Fardouly, J., Diedrichs, P. C., Vartanian, L. R., & Halliwell, E. (2015). Social comparisons on social media: The impact of Facebook on young women's body image concerns and mood. Body image, 13, 38-45. Filice, E., Raffoul, A., Meyer, S. B., & Neiterman, E. (2019). The influence of Grindr, a geosocial networking application, on body image in gay, bisexual and other men who have sex with men: An exploratory study. Body image, 31, 59-70. Franchina, V., & Lo Coco, G. (2018). The influence of social media use on body image concerns. International Journal of Psychoanalysis & Education, 10(1). Gillespie-Smith, K., Hendry, G., Anduuru, N., Laird, T., & Ballantyne, C. (2021). Using social media to be ‘social’: Perceptions of social media benefits and risk by autistic young people, and parents. Research in developmental disabilities, 118, 104081. Jiotsa, B., Naccache, B., Duval, M., Rocher, B., & Grall-Bronnec, M. (2021). Social media use and body image disorders: Association between frequency of comparing one’s own physical appearance to that of people being followed on social media and body dissatisfaction and drive for thinness. International journal of environmental research and public health, 18(6), 2880. Kleemans, M., Daalmans, S., Carbaat, I., & Anschütz, D. (2018). Picture perfect: The direct effect of manipulated Instagram photos on body image in adolescent girls. Media Psychology, 21(1), 93-110. Lee, H. R., Lee, H. E., Choi, J., Kim, J. H., & Han, H. L. (2014). Social media use, body image, and psychological well-being: A cross-cultural comparison of Korea and the United States. Journal of health communication, 19(12), 1343-1358. Liu, J. (2021, June). The influence of the body image presented through TikTok trend-videos and its possible reasons. In 2nd International Conference on Language, Art and Cultural Exchange (ICLACE 2021) (pp. 359-363). Atlantis Press. Nagar, I., & Virk, R. (2017). The struggle between the real and ideal: Impact of acute media exposure on body image of young Indian women. SAGE Open, 7(1), 2158244017691327. Naslund, J. A., Bondre, A., Torous, J., & Aschbrenner, K. A. (2020). Social media and mental health: benefits, risks, and opportunities for research and practice. Journal of technology in behavioral science, 5, 245-257. Nortje, A. (2020). Social Comparison: An Unavoidable Upward Or Downward Spiral. PositivePsychology.com. https://positivepsychology.com/social-comparison/ Pfeiffer, C., Kleeb, M., Mbelwa, A., & Ahorlu, C. (2014). The use of social media among adolescents in Dar es Salaam and Mtwara, Tanzania. Reproductive health matters, 22(43), 178-186. Plaisime, M., Robertson-James, C., Mejia, L., Núñez, A., Wolf, J., & Reels, S. (2020). Social media and teens: A needs assessment exploring the potential role of social media in promoting health. Social Media+ Society, 6(1), 2056305119886025. Pryde, S., & Prichard, I. (2022). TikTok on the clock but the# fitspo don’t stop: The impact of TikTok fitspiration videos on women’s body image concerns. Body image, 43, 244-252. Saghir, S., & Hyland, L. (2017). The effects of immigration and media influence on body image among Pakistani men. American Journal of Men's Health, 11(4), 930-940. Sanzari, C. M., Gorrell, S., Anderson, L. M., Reilly, E. E., Niemiec, M. A., Orloff, N. C., ... & Hormes, J. M. (2023). The impact of social media use on body image and disordered eating behaviors: Content matters more than duration of exposure. Eating behaviors, 49, 101722. Sekayi, D. (2003). Aesthetic resistance to commercial influences: The impact of the Eurocentric beauty standard on Black college women. Journal of Negro Education, 467-477. Shabir, G., Hameed, Y. M. Y., Safdar, G., & Gilani, S. M. F. S. (2014). The impact of social media on youth: A case study of bahawalpur city. Asian Journal of Social Sciences & Humanities, 3(4), 132-151. Siddiqui, A. (2021). Social media and its role in amplifying a certain idea of beauty. Infotheca—Journal for Digital Humanities, 21(1), 73-85. Siddiqui, S., & Singh, T. (2016). Social media its impact with positive and negative aspects. International journal of computer applications technology and research, 5(2), 71-75. Slade, P. D. (1994). What is body image?. Behaviour research and therapy. Tufail, M. W., Saleem, M., & Fatima, S. Z. (2022). Relationship of Social Media and Body Image Dissatisfaction among University Students. Pakistan Journal of Applied Psychology (PJAP), 2(1), 89-97. Tylka, T. L., & Wood-Barcalow, N. L. (2015). What is and what is not positive body image? Conceptual foundations and construct definition. Body image, 14, 118-129. Virden, A. L., Trujillo, A., & Predeger, E. (2014). Young adult females’ perceptions of high-risk social media behaviors: A focus-group approach. Journal of Community Health Nursing, 31(3), 133-144. Whyte, C., Thrall, A. T., & Mazanec, B. M. (Eds.). (2021). Information warfare in the age of cyber conflict. London & New York: Routledge. Yusop, F. D., & Sumari, M. (2013). The use of social media technologies among Malaysian youth. Procedia-social and behavioral sciences, 103, 1204-1209. Zulqarnain, W., & ul Hassan, T. (2016). Individual’s perceptions about the credibility of social media in Pakistan. Strategic Studies, 36(4), 123-137.
- Book Chapter
- 10.1201/9781003277286-18
- Mar 23, 2022
Solace in Social Media: Women Unite Under COVID-19
- Research Article
6
- 10.3389/fpsyg.2025.1582572
- Jun 6, 2025
- Frontiers in psychology
The increasing prevalence of social media has given rise to the Fear of Missing Out (FoMO) phenomenon, characterized by an acute awareness of the rewarding experiences others might be enjoying. FoMO is hypothesized to affect various aspects of individuals' lives, including their psychological well-being and academic performance. This study explores these relationships among university students, a demographic particularly vulnerable to social media influences. To examine the relationships between FoMO, social media use, psychological well-being (as measured by life satisfaction), and academic performance (as measured by GPA) among university students and determine the mediating roles of FoMO and social media use. A quantitative, correlational design was employed, collecting data from 521 university students through a cross-sectional survey. Participants completed the Fear of Missing Out Scale (FoMO), the Satisfaction with Life Scale (SWLS), and self-reported GPA. Social media use was assessed via a customized questionnaire. Data were analyzed using SPSS, employing correlation analysis, multiple regression, and mediation analysis. Findings indicated a strong positive association between FoMO and social media use (R 2 = 0.633, p < 0.001), suggesting that higher levels of FoMO lead to increased social media engagement (B = 0.834, p < 0.001). Contrary to expectations, FoMO was positively rather than negatively correlated with life satisfaction (R 2 = 0.064, p < 0.001, B = 0.158). Additionally, a strong positive correlation was observed between social media use and academic performance (Spearman's rho = 0.765, p < 0.001). Mediation analyses revealed that FoMO does not significantly mediate the relationship between social media use and life satisfaction, as the indirect effect was not statistically significant (B = 0.0785, 95% CI: -0.0164 to 0.1467). Similarly, the non-significant indirect effect indicated that social media use did not mediate the relationship between FoMO and academic performance (B = 0.005, 95% CI: -0.0045 to 0.0146). Moderation analyses showed that FoMO moderates the relationship between social media use and life satisfaction, where social media use hurt life satisfaction at low levels of FoMO (B = -0.1713, p = 0.0001) but had a positive effect at high levels of FoMO (B = 0.2848, p < 0.0001). This suggests that individuals with high FoMO may derive psychological benefits from social media use. Additionally, results indicated that social media use moderates the relationship between FoMO and academic performance, where FoMO had a significant adverse effect on GPA at low social media use (B = -0.030, p < 0.0001). Still, this effect became non-significant at high levels of social media use (B = 0.0097, p = 0.1028). Finally, life satisfaction moderates the relationship between FoMO and social media use, with higher life satisfaction strengthening the positive association between FoMO and social media use (B = 0.9277, p < 0.0001). These findings highlight the complex interplay between FoMO, social media use, life satisfaction, and academic performance. While FoMO increases social media engagement, its positive association with life satisfaction contradicts theoretical expectations. These results underscore the importance of considering psychological and social factors when evaluating the impact of social media use among university students.
- Research Article
1
- 10.2139/ssrn.3898353
- Aug 1, 2021
- SSRN Electronic Journal
Spatial Patterns of Purposeful Social Networking and Socioeconomic Influences: Towards a Mature, Inclusive Networked Society in the U.S.
- Front Matter
16
- 10.1016/j.jadohealth.2018.11.002
- Jan 16, 2019
- Journal of Adolescent Health
Youth Social Media Use and Health Outcomes: #diggingdeeper
- Research Article
- 10.1192/bjo.2025.10284
- Jun 1, 2025
- BJPsych Open
Aims: Social media has revolutionised our lives over the past two to three decades. With the advent of smartphones we see ourselves, family members, colleagues and general public whiling time away on social media platforms. In this context it would be prudent to explore the impact of social media and one’s thoughts on the future.Methods: An online survey was conducted looking into areas such as use of social media influence and opinions on adverse impact on individual use and future generation was looked into. The UK adult working population was studied and 100 individuals responded.Results: 94% respondents feel mental health can be adversely affected by social media; 94% respondents worry about future generation being affected negatively by social media; 50% felt adversely affected by social media; 64% felt social media influenced them. However more that 50% of respondents used social media daily up to 4 hours despite their concerns.Conclusion: Regular use of social media was very common despite one’s worries about adverse impacts on mental health. The population studied was of working adults and though they used social media regularly 94% felt worries about impact of social media on future generation. Overall the use and influence of social media on working adult population sample was high despite their own conviction that this may adversely impact mental health and future generation.An Afterthought; Should adults model less use of social media and phone to lead the way for future generation?
- Research Article
11
- 10.5204/mcj.1078
- May 4, 2016
- M/C Journal
Cooperative Mentorship: Negotiating Social Media Use within the Family
- Research Article
109
- 10.1080/07448481.2014.902837
- May 21, 2014
- Journal of American College Health
Objective: Alcohol marketers have increasingly moved their advertising efforts into digital and social media venues. As a result, the purpose of this study is to investigate associations between students’ use of social media, their exposure to alcohol marketing messages through social media, and their alcohol-related beliefs and behaviors. Participants: Public and private university students (N = 637) participated November and December 2011 and April 2012. Methods: College students completed online surveys to measure their exposure to social and online media generally, as well as their alcohol-related digital media use and alcohol use. Results: Use of social media related to alcohol marketing predicted alcohol consumption and engaging in risky behaviors, whereas the use of social media more generally did not. Conclusions: Students’ use of alcohol-related social media–marketing content associates with their problem drinking. Results have implications for alcohol abuse reduction efforts targeted at college students and suggest the importance of considering social, cultural, and cognitive factors in campaign planning and design.
- Abstract
2
- 10.1136/annrheumdis-2015-eular.4495
- Jun 1, 2015
- Annals of the Rheumatic Diseases
OP0313 The Use and Impact of Social Media in Modern Rheumatology Practice Based on a Survey by the Emerging Eular Network (Emeunet)
- Abstract
1
- 10.1192/bjo.2022.181
- Jun 1, 2022
- BJPsych Open
AimsThe primary aims of our study is to gather ideas from young people about developing an intervention for children who first started using social media. Our study also aims to investigate whether different types of social media use are associated with impact of social media on emotions and self-esteem.MethodsAn anonymous questionnaire was distributed to young people (16–25 years old), who were UK residents, through word of mouth, social media and university newsletters. We assessed participants’ baseline characteristics, including types of social media use (active, active-passive and passive), impact of social media. We also explored young people's idea on developing a social media intervention, including how it should be delivered, topics that needs to be covered. Quantitative data were analysed using descriptive statistics and ordinal regression analysis.Results90 young people completed the questionnaire. 37.8% of the participants started using social media before 13 years old. Analysis has shown that interacting with other users and creating social media content is associated with higher self-rated negative impact on self-esteem from social media, but there is no association between impact on self-esteem and reacting to other's social media content or browsing other's social media content. Types of social media use were not associated with a self-rated impact of social media on emotions. Regarding the co-development of an intervention for social media, young people believe the best ways to distribute information about social media is through an interactive session by professionals (36.7%) or teaching it in class (28.9%) while the least popular ways are poster/booklet (1.11%) and mobile phone app (1.11%). The majority of young people felt the following topics on social media to be useful to cover during interventions, including risks on social media (85.6%), emotional safety on social media (81.1%), social media hygiene (70.0%), coping strategies and finding help on social media (66.7%), communication on social media (58.9%).ConclusionAlthough types of social media use are not associated with impact on emotions from social media, those who create social media content are at higher risk of having more impact on self-esteem. Interventions should be developed to help protect or improve self-esteem while using social media. This could be done by focusing on different topics. Future interventions for young social media users should be interactive and led by experts. They should also start before children reaches the common legal age of social media use to make them more resilient to the digital world.