Abstract
The increased competition has caused organizations to maintain their supremacy using the assessment, control and improve performance in global markets. Using the balanced scorecard is a method that can help organizations achieving this goal. In this study we have tried to present a simple and useful tool for evaluating and ranking performance, incorporating balanced scorecard model and Ariandne uncertain estimate. The statistical population of this study consisted of executives and experts of ceramic & tile companies located in Ardakan, Meybod and Mehriz in Iran. The information is collected through interviews, questionnaires and data from the Iranian bourse website. This study which is an experience of using the balanced scorecard model and ARIADNE uncertain estimates in evaluating performance is presented as a simple and useful tool for evaluating and ranking performance.
Highlights
Nowadays, business environment is changing so that the speed and diversity of these changes have had a profound impact on corporate activities
This study which is an experience of using the balanced scorecard model and ARIADNE uncertain estimates in evaluating performance is presented as a simple and useful tool for evaluating and ranking performance
By surveying the principles and definitions presented in the literature about the aspects of balanced scorecard and conducted studies (Studies presented in Table 1), the criterion of performance evaluation that Used in these studies has been determined in four perspectives: financial, learning and growth, customer and internal process
Summary
Business environment is changing so that the speed and diversity of these changes have had a profound impact on corporate activities. The correct and continuous evaluation of the performance causes to assess the strengths and weaknesses of the organization properly and helps in proper managing resources, identifying areas for improvement and development, effectiveness and increasing competitive power (Marco & Bititci, 2006). In this context, this paper attempts to provide useful tools to evaluate and rank the performance of companies in an industry. Assigning the top company will provide the context of using experiences and Pattern Making them by other companies and help to solve other companies’ problems and improve their performance
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