Estética da recepção cinematográfica – sobre os efeitos receptivos da produção midiática

Abstract

This article’s main objective is to show that the cinematographic is an aesthetic phenomenon of contemporaneity that configures itself in the reception act as an effect of cultural mediation of such a media. It indicates the aesthetic classical model change, anchored on production, to a new model of the social imaginary that highlights the receptive effects on the spectator, rebuilt in an identification process until he gets to the productive and language systems from which the cinema takes advantage in order to reach this target. It is anchored on the reception theories, understood as aesthetic experience categories on its relational feature: subject-object, in the diegetic speech expressed through the narrative action, in the aesthesis – the spectator’s perceptive attitude – and through catharsis – reception communicative dimension.