Abstract

Quantitative evaluation of visual design features such as shape, color, texture, and so on is insufficient, although such features are also important for users in determining which product to buy. Enhancing product functions usually causes larger environmental impact. But, some visual design features can be modified without increasing environmental impact. Thus, focusing on visual design features might be a solution to design sustainable products. At least, favorite visual designs can be enough reasons for users to use the product for long.

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