Abstract
This paper analyzes Meteor Airlines' 2024 album Agdal, which revitalizes traditional Amazigh poetry through the emerging genre of Amazigh Rock. The study aims to explore how Agdal integrates the cultural heritage of pre-Saharan Amazigh oasis communities into global environmental discussions, with an emphasis on preserving nomadic and pastoral traditions. Using a qualitative analysis of the album’s lyrics, music style, and its reception, this research examines how the album marks a shift in Morocco's cultural industry from commercialized music production to efforts centered on cultural preservation and archiving. Findings suggest that Agdal, by merging traditional Amazigh poetry with contemporary rock elements, engages transnational audiences and contributes to an ongoing global dialogue on ecological and cultural sustainability. The study concludes that contemporary Amazigh music plays a crucial role in preserving historical memory, fostering cultural resilience, and raising environmental awareness, illustrating the impact of local cultural production on wider global issues
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