Abstract

This paper studies the complexity analysis in production between competition and R&D for a traditional energy vehicles enterprise and a new energy vehicles enterprise under the introduction of corporate average fuel consumption credits and new energy vehicle credits mandate. From the internal perspective of market complexity evolution, this paper analyzes the internal mechanism of market competition fluctuation and discusses the influence of different corresponding speeds of enterprises on market stability through the nonlinear dynamics’ theory. The research results show that the adjustment coefficient of R&D investment and the price coefficient of credit transactions are the key factors affecting the competitive strategies of the two companies. The difference between these two factors will even change the relative R&D investment intensity, relative profitability, and market stability of the two companies in a balanced state. In addition, the numerical analysis showed that the time‐delay feedback control method could control the unstable behavior of the dynamic system efficiently and quickly and make the market quickly recover a stable and orderly state, which provided a scientific basis for decision makers to effectively solve the market instability.

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