Driving technological innovation in China’s new energy vehicle manufacturing enterprises: the impact of the recommended catalog policy

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ABSTRACT The Chinese government has implemented a stringent recommended catalog management system for vehicle manufacturers and their new energy vehicle (NEV) models. This study establishes an integrated analytical framework of ‘innovation (policy) resource – innovation behaviour – innovation outcomes’ to empirically examine the impact and mechanisms of the recommended catalog policy on technological innovation within vehicle manufacturers. The study reveals that: (1) In the two outcome dimensions of innovation output and innovation quality, the recommended catalog both has a significant promoting effect. (2) The mechanism test indicates that the internal guidance mechanism for substantive innovation behaviour is significantly established, particularly reflected in the path of incentivizing enterprise innovation quality. (3) Analysis of moderating effects shows that both external normative pressure and mimetic pressure strengthen the catalog’s positive influence on substantive innovation behaviour, with the moderating effect of mimetic pressure being more pronounced. (4) Further analysis reveals that, at the policy mix level, the mixed effect of the recommended catalog and the dual-credit policy is superior to its combination with government subsidies. Furthermore, heterogeneity test results demonstrate that the promoting effect of the recommended catalog is more pronounced for non-state-owned enterprises, passenger vehicle-focused enterprises, and high-electrification technology transformation enterprises.

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