Abstract
Digital transformation has become a key factor to enhance the competitiveness of manufacturing enterprises in the background of rapid changes in communication technology and the outbreak of COVID-19.Based on the data of A-share listed manufacturing enterprises in Shanghai and Shenzhen from 2014 to 2021, this paper empirically tested the effect and impact path of digital transformation on enterprise innovation, and tested the moderating role of senior management team heterogeneity in the process of digital transformation driving enterprise innovation. The results show that digital transformation can significantly drive the innovation of manufacturing enterprises, and the heterogeneity of senior management team plays a positive moderating role in this process. Further research shows that compared with the regions with low market informatization, the promotion effect of digital transformation on enterprise innovation is more obvious in the regions with high market informatization.
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