Developing Innovative Tools to Incentivise Sustainable Cattle Ranching

Abstract

Small, seemingly minor annoyances can be the final hurdles standing in the way of a good idea. Dr Rod Greder, a rancher and researcher, experienced this first-hand when studying cattle farms. Some best practices for pasture-based cattle production can be time-intensive, deterring many farmers from making the shift. Moreover, we still lack reliable scientific data that can be presented to farmers to demonstrate the economic advantages of pasture-based practices, such as intensive rotational grazing. To incentivise more farmers to make the transition to this more sustainable form of raising cattle, Dr Greder has created simple, cost-effective tools that make managing and monitoring pastures more profitable and sustainable for the rancher.