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Abstract
The study reveals the essence of the phenomenon of deferred demand as an engine of the development of post-COVID tourism. Professor Simon Hudson's opinion on the peculiarities of tourism development in the COVID and post-COVID periods according to his published work “COVID-19 & Travel Impacts, Responses and Outcomes” is presented. The trends of the development and recovery of the tourism industry in the world in the post-pandemic period are highlighted, taking into account the effect of the deferred demand factor. The peculiarities of the development and restoration of the tourism industry and the field of hospitality in Ukraine in the post-pandemic period are shown, with examples from the domestic practice of outbound and inbound tourism.
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