Abstract
This study is a case examination of multiple types of resident and visitor markets of a county that can be described as a fringe community, having both rural and urban amenities and characteristics. It is part of a larger economic development study examining perceptions towards a fringe community seeking to encourage additional company relocation to the county, entrepreneurial activity, and attraction of new residents and visitors. This research is supported by data collected from an online survey, six focus groups, a “speed survey” of business managers, and secondary data. The various markets examined were visitors, relocates, returnees, retirees, “outsiders”, entrepreneurs, young professionals, and long-time residents; however, the critical findings lie in the overlap of these markets, and how these markets may transition from—or “crossover to”—one to another. The study revealed economic development markets evolving over time, possessing multiple characteristics that are not mutually exclusive; tourism functions as a significant driver along varied dynamic paths. Therefore, the industry’s influence on economic growth should be considered beyond its short-term economics to its role in resident migration. Implications for destination leaders to identify and plan for markets over a lifetime are discussed including those associated with entrepreneurial amenity migration in fringe communities.
Highlights
There has been a long-held assumption that tourism development has the potential to stimulate economic growth through activities that bring in “new” money from tourists to local economies
This study considers the phenomenon of various in-migration markets within the context of a fringe community
Building on the nascent tourism research in fringe settings, e.g., [28–36], this study investigates the perceptions across various resident, visitor, and outsider markets to a county that can be described as a fringe community
Summary
There has been a long-held assumption that tourism development has the potential to stimulate economic growth through activities that bring in “new” money from tourists to local economies. This paper draws upon historic data to develop new ways of thinking about the directional pathways between tourism and other forms of economic development Important to this discussion, is that does tourism represent an industry sector that may bring in new earnings and job creation to a community, but tourism development reflects social, built, and cultural processes that may be critical for development of a community [4,9]. Is that does tourism represent an industry sector that may bring in new earnings and job creation to a community, but tourism development reflects social, built, and cultural processes that may be critical for development of a community [4,9] When framed in such a way, it can be noted that tourism development often leads to the enhancement of quality of life for local residents as well. The clustering of these types of initiatives attract tourists and contribute to the satisfaction of their experiences while at the destination, but—if planned and managed sustainably—they can benefit the local residents by improving their quality of life as well
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