Abstract
Nowadays economic psychology is a field of science that has serious potential to compete classical economic theories. Many contemporary authors are interested in the discipline which is proved by the variety of emerging branches of economic psychology. Some of them are economists, other psychologists, but a small percentage of them have both economic and psychological education. This pattern explains some serious misunderstandings in the scientific literature in the field. The lack of understanding of both sciences at the same time leads to extremes in the conclusions, which in turn are not accepted as universally valid by economists and psychologists. Мoreover, the literature on the subject written by economists and psychologists seems very different. Economists attach more importance to the results of economic choice, while psychologists analyze primarily the causes for it. However, the connection between the two disciplines is indisputable. Despite the variety of branches of economic psychology, it is worth paying attention to the first work in the field written by an economist, which gives fundamental answers that modern scientists seem to miss. Lionel Robbins essay represents an extraordinary balance between the economic and the psychological issues, united in an ideal symbiosis.
Highlights
IntroductionToday’s dynamics require people to make constant choices in every plan: life, professional and even economic
Decades ago, people were not faced to so many everyday decisions like modern man
A huge contribution to science would be to overcome the distinctions between economics and psychology
Summary
Today’s dynamics require people to make constant choices in every plan: life, professional and even economic. For this reason, the decision-making process acquired economic significance at the beginning of the 20th century when the issue on the topic began to be studied more seriously. The role of economic psychology is to explain why there are discrepancies in the understanding of rationality in classical economic theories in comparison with the real practice. This paradigm is rejected by a number of economists, gradually, it is assumed that psychology is able to help in explaining some economic phenomena that are considered irrational by traditional economic theory
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