Abstract

With the rapid development of artificial intelligence (AI) technology, its application in education has attracted increasing attention. This paper aims to explore how to construct a "learner-centered" business education model based on AI technology and analyze its practicality from a theoretical perspective. The study first elaborates on the concept of "learner-centered" education through literature review and analyzes the existing problems in business education. Then, drawing on theories from education and information technology fields, this paper proposes a framework for a business education model that integrates AI technology. The study adopts logical reasoning and model construction methods to analyze the application of AI in personalized learning path design, learning process management, and learning effectiveness evaluation systematically. The paper emphasizes the role of AI in assisting teachers in understanding student needs, optimizing teaching content and methods, and improving the interactivity of teaching activities and the accuracy of learning effectiveness measurement. The conclusion suggests that an AI-based business education model can enhance personalization and adaptability in education, improve student engagement and satisfaction, while highlighting the need to address ethical and privacy concerns in AI applications. This research has important theoretical significance and practical value for guiding future innovations in business education models.

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