Abstract
The purpose of the article is to identify and analyze the forms and means of conducting educational webinars in art institutions of higher education that provide effective professional training in the context of distance learning using web resources, and to explore the significance of educational webinars in modern conditions. The research methodology is based on an interdisciplinary synthesis of scientific methods and approaches integrated from pedagogy and art history; general scientific methods of analysis, synthesis, generalization. The scientific novelty of the article lies in highlighting the advantages and disadvantages of distance learning in the acquisition of value orientations, aesthetic experience and special abilities in the educational process. The article discusses the method of distance learning ‒ a webinar. The perspective of this method as a form of communicative interaction is indicated, which increases the possibilities of creative activity of applicants for education, acquiring a set of performing, professional competencies aimed at the artistic and creative self-realization of the individual in various types of art, in comparison with traditional teaching methods. The main stages of organizing and conducting webinars are outlined. Ways to improve their efficiency are considered. The problems and prospects of using webinars as a model of social interaction between a teacher and a student in the field of distance education are analyzed. The online method of teaching was studied with a focus on achieving a given level of competence and professionalism in mastering information and communication technologies.
 Keywords: webinar; distance education; blended learning; information; competencies; online learning; offline learning; computer technology.
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