Abstract

The shopping community is a widely popular form of shopping in Hungary in the second decade of the 21st century. While the literature identifies the shopping community as an element of the short supply chain, shopping communities present themselves as a "link", a form of shopping, a tool for local economic development, among other things. Based on the number of products offered in the shopping communities by product group, the shopping communities with webshops were compared using Kendall's concordance coefficient. My aim was to visualise the relative offerings of the shopping communities. The shopping community with the highest number of products ranked by product group was given the highest ranking. Using the various rankings, the ranking of the overall offerings of the shopping communities was determined by applying Kendall's concordance coefficient.

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