Abstract
Indonesia is an agricultural country that has great potential and abundant natural resources for agricultural products. However, from this potential, the economic problems faced by rural communities, the majority of whom are farmers, are very diverse, especially when the Covid-19 pandemic occurred, causing people to look for ways to find additional income due to the large number of layoffs. This is also the first step for the Si Kunyit Herbal Medicine Business Group in utilizing the spices they have and becoming a booster during the pandemic. Some of the obstacles faced by the Si Kunyit herbal medicine business group are 1)Not yet having bookkeeping or records related to income, expenses, production costs and profit and loss, 2) Not yet having good governance, so not yet able to set appropriate prices, 3) Marketing systems such as websites, social media and offline marketing that have not been used optimally to market the products produced. 4) Making labels/brands for products to be marketed. 5) Packaging is not yet attractive so it is still inferior to competitors.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.