Abstract
95% of the causes of climate change (CC), according to the Intergovernmental Panel on Climate Change (IPCC), are rooted from human activities. Raising community awareness is, thus, the primary solution to the issue. This research aims to develop communication programs to raise public awareness of CC, a case study in Thuan An District. The context, object properties, information gaps, and communication demand, etc. have been surveyed and documented. Thereby, the CC communication programs were proposed, including: objectives, messages, media, and compatible communication activities, etc. The communication materials (manuals, posters, training books, etc.) were also compiled accordingly. This model can be expanded in other areas, contributing to improvement of managers’ awareness and management capacity, and then being more proactive in coping to the current situation of CC in the province.
Highlights
Climate change (CC) is one of the greatest challenges which human beings must encounter in 21st century and Viet Nam is one of five countries which has been most severely affected by CC [1]
The Binh Duong CC scenarios indicate significantly increasing trends of future impacts related to rising temperatures; hurricane, tornado; rain, tides, etc. bringing about flood; salinisation; the risk of drought and water shortage, etc [9], negatively impacting on local daily life, production and community health
The reports on the disaster situation in Thuan An District (20082014) show that every year there is always damage of people and property; the total cost of restoring the damage is from hundreds million to billions Vietnam dong [13, 17, 18]
Summary
Climate change (CC) is one of the greatest challenges which human beings must encounter in 21st century and Viet Nam is one of five countries which has been most severely affected by CC [1]. Positively change in awareness of CC has become one of key issues in the mission of response to CC. In Viet Nam, managers are responsible for conducting, supervising, and controling activities related to CC; integrating CC response activities into. Trang 18 development programs and plans; establishing and supporting CC communication activities in the local, ect. Improving awareness of CC for managers is absolutely necessary [3,4,5,6,7,8,9,10]. Researching and establishing CC communication programs in general and for managers in particular are not yet systematic and still limited
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