Abstract
This research was aimed to determine the financial feasibility of the Best Gas cooking stove business and analyze the company’s risk mitigation methods in its business. The methods included financial feasibility analysis and risk assessment analysis. The results showed that PT Bestindo Jaya Indonesia’s finances were feasible with an NPV value of Rp.6,404.249,760, IRR value of 31%, and a payback period of 3.43 years. Based on risk management analysis, the company’s risks were internal and external risks, namely production and distributors. PT Bestindo Jaya Indonesia’s risk mitigation analysis took six stages, namely risk identification, risk assessment, risk evaluation, communication and consulting, recording and reporting, and determination of risk cost. PT Bestindo Jaya Indonesia’s mitigation actions reduced the level of risk impact from high to medium levels and from medium to low levels. Keywords: Cooking Stove Business, Business Feasibility Analysis, Risk Management, Risk Mitigation .
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