Building a Society Economy through Innovative Product Training in Kampung Pasir Gadung, Sangiang Village, Mancak District, Serang Regency [Membangun Ekonomi Masyarakat Melalui Pelatihan Produk Inovatif di Kampung Pasir Gadung, Kecamatan Mancak, Kabupaten Serang

Abstract

Economically, The society of Pasir Gadung in Sangiang village is fairly low because the majority employment of society is as farmers and laborers where the agricultural product is still sold directly without processing. As yields of Melinjo trees society usually sell the bark and seeds Melinjo directly to the collector of Melinjo in Pasir Gadung. To increase the added value and selling value of agricultural commodities, it is necessary to handle and post-yields processing. The yield of Melinjo can be processed into ceplis which is one of souvenir typical of the Serang Banten region and has a higher selling value than raw Melinjo. So that effort is made, approach themselves, entrepreneurship seminar, the formation of society business groups, mentoring of production activities, marketing guidance and business evaluation monitoring in the Pasir Gadung society business group to increase knowledge, skills, product quality, number of products, product types and management capabilities. The result of this activity is to form a society business group so that business management is more directed and better organized, develops raw melinjo product into ceplis with interesting packaging and has a higher selling value, and cooperates with other sectors as a way of a marketing product.