Books review

This research is a case study focusing on corporate social responsibility (CSR) practices as a differentiation strategy for company A to expand business operations into original brand manufacturing. Taiwan is one of the foremost powerhouses for original equipment / original design manufacturing (OEM/ODM) of consumer electronics and other high-tech, high-spec consumer products. While Taiwanese enterprises have led exemplary models for interconnected supply chain, just-in-time production, and lean operations, they struggle outside of the factories and engineering labs to build strong brands that can capture consumer hearts and a large share of the business to consumer (B2C) market. OEM/ODMs with efficient upstream processes face immense challenges in transitioning to original brand manufacturing (OBM) due to the lack of downstream structures and overall strategy in branding and channeling. Company A is a twenty-five-year-old, local Taiwanese original equipment / original design manufacturer (OEM/ODM) specialized in fragrance and freshener products. It is a dominant player in the global business to business (B2B) fragrance freshener market and, for the past three years, has focused on developing its own B2C brand. Recognized by the local government and media as a small giant – a term coined by Bo Burlingham in his groundbreaking book of the same name, Company A is deeply rooted in the community and is governed by a unique set of sustainable values that sets it apart from competitors in Corporate Social Responsibility (CSR). These intrinsic and well communicated CSR practices hold practical implications for Company A in product and brand differentiation as it expands to OBM. Previous studies in marketing have unanimously highlighted the important benefits of CSR practices in building strong brands and creating brand values, especially when CSR strategies are applied across all internal processes and communicated effectively to consumer. Feng, Yoon, and He in 2016 have identified CSR practices particularly in the governance and social domains to have significant impact on brand value creation for the top 100 global brands. By thoroughly analyze the current brand positioning and core CSR practices, this paper proposes for company A to use CSR practices as a differentiation strategy to transition from OEM/ODM and attack the local and international B2C markets.

Introduction to Sustainable Management Sustainable Development Corporate Social Responsibility and Reporting A Holistic Approach Towards Corporate Responsibility Benchmarking and Process Change for Green Supply Chain Management Developing an Adaptive Framework for Sustainable Supply Networks Sustainable Supply Networks by Design Energy Resource Management Globalization, Technology and Environment Japan for Sustainability: Opportunities, Challenges, Strategies, and Practices Sustainability Integration and Economic Performance Total Environmental Quality Management Sustainable Planning and Decision Making in Multi-Stakeholder Contexts Entrepreneurship and Sustainability System Dynamics and Sustainability Creating Sustainable Supply Chain Systems Sustainable Supply Chain Initiatives in the Korean Automobile Industry Environmental Information System Advanced Environmental Management and Innovation: A Theoretical Framework Business Strategies and Sustainability Environmental Assessment Tools A European Approach of Environmental Costs: A Case Study in the Spanish Road Freight Transport Industry Environmental Auditing and Compliance Sustainable Municipal Solid Waste Management and Recovery Sustainability Indicators and Indices Environmental Management Issues in Services Sustainable Development Through Global Learning and Teaching Energy Planning for Sustainable Development in India Corporate Sustainable Development: A Review and Development of a Research Model Academia-Corporate on Campus Sustainability Collaboration: An Exploration of the Construct.

Contents: Overview, GA ler Aras and David Crowther Part I Theoretical Overview: A Luhmannian in the playground a corporate social responsibility from a systems-theoretic perspective, Juliane Riese What is 'good' corporate governance?, Dominique Bessaire, CA(c)line Chatelin and StA(c)phane OnnA(c)e Redefining sustainability, GA ler Aras and David Crowther The social contract of business in society, Sandra Waddock The shifting meaning of sustainability, Mary A. Kaidonis, Natalie P. Stoianoff and Jane Andrew Corporate social responsibility and accounting, Stuart Cooper Responsible practices in small and medium enterprises, Antonio Vives. Part II Applying Corporate Governance: Trends in corporate governance, Wallace N. Davidson III, Sameh Sakr and Hongxia Wang Corporate governance a responsibilities of the board, Maria Aluchna Shareholder rights and stakeholder rights in corporate governance, Mirella Damiani The regulatory and legal framework of corporate governance, Hillary Shaw The agency problem and corporate governance, GA ler Aras and David Crowther Auditing, product certification and corporate social responsibility, Charles Elad Decisive risk management for corporate governance, Kurtay Ogunc Corporate social responsibility - a broader view of corporate governance, GA ler Aras and David Crowther. Part III Applying Corporate Social Responsibility: The social responsibility of major shareholders, Marc Goergen and Luc Renneboog External agencies and corporate social responsibility, David Birch How globalization is affecting corporate social responsibility a dynamics of the interaction between corporate social responsibility and globalization, A-zer Ertuna and Bengi Ertuna Responsibility and performance - social actions of firms in a transitional society, Deniz Erden and Muzaffer Bodur Feasibility of corporate social responsibility activities practised by SMEs in Uzbekistan a a stakeholders' perspective, Bokhodir Ayupov and Iroda Komilova Education for ethics and socially responsible behaviour, Kumba Jallow Socially responsible investment funds, Luc Renneboog, Jenke Ter Horst and Chendi Zhang Corporate reporting frameworks, Antonio Tencati Corporate reputation and corporate social responsibility, Stephen J. Brammer and Stephen Pavelin Corporate social responsibility rating, Henry SchAfer. Part IV Dealing with Stakeholders: Business and environmental responsibility, Ian Worthington Corporate social responsibility in the creation of shareholder value, Stephan Heblich Employer duties, Stella Vettori Whistleblowing a perennial issues and ethical risks, Wim Vandekerckhove Framing the social responsibility of business a the role of pressure groups a paradigmatic feuds, Aulvaro de Regil Castilla Corporate environmental responsibility from the perspective of systematic and dialectical science, Wang Hong and Wang Xiaoli Why people do good a promoting responsible behaviours a the myth or reality of persuasion in fundraising letters, Cubie Lau. Part V Experience in Practice: Royal Ahold a the role of corporate governance, Abe de Jong, Douglas V. DeJong, Gerard Mertens and Peter Rosenboom Embedding corporate social responsibility into the day-to-day life of organisations a a practical system thinking approach, Rob Peddle, Ian Rosam and Pavel Castka Istiqbol Dilnoza a a corporate social responsibility study of a micro/small business in Tashkent, Rowan E. Wagner Lessons learned from Washington State's sustainable business program, Kimberly Goetz Esh added value a a case study in indigenous corporate social responsibility, Riham Rizk and Suzanne Gregory A case study on the tobacco industry, social responsibility and regulation, Julia J.A. Shaw. Index.

Corporate Social Responsibility (CSR) has become a common concern for many firms as well as their customers. The term refers to all social and environmentally friendly activities of a firm beyond its legal requirements. This dissertation focuses on the strategic use of (corporate) social responsibility by firms and individuals and its economic implications. In chapters 2,3, and 4, Marco Sahm and I investigate CSR in a theoretical framework. We model CSR as a weight on consumer surplus in firms' objective function. The general decision structure is the same in all three chapters. A firm first strategically chooses the CSR level which maximizes its profit and then it maximizes the resulting objective function in order to choose its output quantity. We solve by backward induction. In chapter 2, we examine the strategic use of CSR in imperfectly competitive markets. First, we consider Cournot competition and show that the endogenous level of CSR is positive for any given number of firms. However, positive CSR levels imply smaller equilibrium profits. Second, we find that an incumbent monopolist can use CSR as an entry deterrent. Both results indicate that CSR may increase market concentration. Finally, we show that CSR levels decrease as the degree of product heterogeneity increases in Cournot competition and are zero in Bertrand Competition. In chapter 3, we examine Cournot competition between two firms that differ in their marginal costs of production. We show that the more efficient firm chooses a higher CSR level, reinforcing its dominant position. If there are sufficiently large fixed costs of CSR, only the more efficient firm will engage in CSR. In chapter 4, we compare the strategic potential of CSR and Customer Orientation (CO) as commitments to larger quantities in Cournot competition, modeled as a multi-stage game. First, in addition to profits, firms can choose to care for the surplus of either all consumers (CSR) or their own customers only (CO). Second, they decide upon the weight of this additional objective. We find that firms prefer to care for all consumers, choosing positive levels of CSR. This result provides an explanation for the recent shift in corporate culture from CO to CSR. Chapter 5 aims at identifying the strategic social responsibility of individuals. I conduct a laboratory experiment with three treatments: a regular ultimatum game (Baseline treatment) and two three-party ultimatum games with an NGO (NGO treatment) and a third person (TP treatment) as third party, respectively. I find that proposers in the three-party treatments allocate positive amounts to the third party. I show that proposers do not exclusively follow social preferences, but also strategic motives play a role when giving to the third party. In addition, responders are more willing to accept a proposal the higher the proposed share for the third party suggesting potential for strategic social responsibility. Proposers in the TP treatment can improve their relative payoffs compared to payoffs in the Baseline treatment by behaving strategically socially towards the third person.

Coal mining activities in addition to the positive impact too negatively in the form of social conflict and environmental damage in the area. Therefore the program Corporate Social Responsibility (CSR) is very important in order to respond to the problem. Law No. 40 of 2007 on limited liability, set about corporate social responsibility, as a must do. CSR implementation, integrated in every stage of the operational activities of the company. The results showed that the implementation of CSR PT. JMB is: (1) the company commitment to the program pretty well comdev characterized by a clear organizational structure management, and a willingness to allocate funds set of production, (2) Sustainability CSR program in general is not optimal, the indicator: many programs designed partially, or not planned for sustainability so that less benefit improvements and changes, as well as the independence of the community, (3) Concrete results of the CSR activities of the company shows that the positive perception of CSR programs running strong as well and vice versa soon develop a negative perception because of the planned program was not realized. It also deals with the public perception that CSR is the right of people because of the negative impact of the company's operations. From this research it is necessary to develop future CSR programs that are sustainable, well planned and implemented so that the community empowerment and independence, can be realized in line with expectations and ideals of CSR. Keywords: Implementation of Corporate Social Responsibility (CSR)

Bioethics-CSR Divide

Based on the provisions of corporate social responsibility and taking into account the specifics of Russian mining enterprises, the authors attempt to understand theoretically the corporate social and environmental responsibility in this paper. The study shows that the essence of the principles of socially responsible behavior has ancient roots, while the consumer's attitude towards nature begins only in the era of modern times. The genesis, evolution and transformation of social responsibility in Western countries in the twentieth century are traced. The necessity of taking into account the national social and cultural specifics of the domestic economy is substantiated instead of blind copying of foreign management practices. The difference in the formation of corporate social responsibility (CSR) abroad and in Russia is shown. The list of facts and factors contributing to the formation of CSR in Russian realities is given. With regard to the coal industry enterprises inconsistencies have been identified. Their overcoming will allow the enterprises formulating strategies for corporate social and environmental responsibility. The advantages of social and environmental responsibility in comparison with the legal one are presented. In conclusion, the authors summed up the theoretical interpretation of the object claimed in the introduction.

Corporate Social Responsibility (CSR) is a corporate commitment to include social and environmentalaspects into every operation. Thus, corporate responsibility is not longer confined tothe company's financial responsibility towards the shareholdernya, but more broadly tostakeholders as a whole. The main concept of CSR is sustainable development, which means anactivity carried out more than just philantropy or charity events. Since made regulationsregarding the activities relating to Corporate Social Responsibility (CSR), ie in Act No. 40 year2007 regarding Limited Liability Companies, CSR has now become a liability law for thecompany in Indonesia. Therefore, now many companies those carry out those activities.Nevertheless, in accounting there has been no clear rule regarding the reporting of CSRactivities. IAI itself, in SFAS No. 1, implicitly conveys that the company can also provideadditional reports on matters which is added value in their financial statements. This study aimsto analyze and compare the various CSR activities undertaken in education by several leadingcompanies in Indonesia. The method used is the method of Library Studies (Library Research).Therefore, the object of research include the Annual Report and Sustainability Report (if any),and other articles related to that can be obtained online or through other sources. Ten companieshave been used as a sample research report or include elements of CSR into the company'sAnnual Report, although the actual reporting on matters such as CSR is still highly voluntary. Theresults obtained showed that each company has a flagship program different associated with theirCSR activities to the field of education. Keywords:corporate social responsibility, education, annual report, sustainability report

A Framework for Islamic Social Banking

This study formulates a CSR index―which is a multi-dimensional metric―for assessing the performance of corporate social responsibility (CSR) of the Top100 PLCs in market capitalization in the Bursa Malaysia. Data on financial performances of these companies in 2012 were sourced from Thompson DataStream whilst other CSR related components were taken from each company’s annual report and sustainability report that are available in public domain. CSR index of each Top 100 PLCs was computed by unweighted and weighted methods. This result shows that Public Bank is strongly balanced in profit generation and CSR contribution. The findings also show the rankings of some PLCs have improved when CSR activities with the assigned weightage are incorporated as moderators for evaluating CSR performances. The opposite results were also evident from the analysis. More importantly, the results suggest that with an appropriate system of metrics in quantifying CSR performances, a corporation could certainly achieve a better standing in the society not merely due to a better financial performance but because of its strive to becoming a more responsible corporate citizen in enhancing social wellbeing beyond the acts of paying taxes, employment generation and maximization of shareholders wealth. Hence CSR activities should not be viewed as a means for improving public and investment relations but they ought to be included as an integral part of the corporate’s role in the society.

Three Models of Corporate Social Responsibility: Interrelationships between Theory, Research, and Practice

This study examines and analyzes the effect of cash flow and corporate social responsibility disclosure on firm value. The main difference between this study and previous research is that cash flow and corporate social responsibility are collectively used as the class's independent variables with the dependent variable firm value. This research uses quantitative methods with an associative form. The research population is all banking companies listed on the Indonesia Stock Exchange for the period 2017-2019. The sample using a purposive sampling technique so that 33 companies were selected according to the sample determination criteria with a sample size of 99 examples analyzed using the multiple regression analysis models. The results showed that the cash flow variable had a positive and significant effect on firm value and corporate social responsibility disclosure also had a positive impact on firm value. This implies that investors see how flexible the company's cash flow can be used to finance the company's operational activities and increase investment, which impacts improving the welfare of shareholders. Corporate social responsibility disclosure shows that sustainability signals and increased corporate prosperity depend on the economic dimension and depend on social and environmental dimensions.

Abstrak  Tanggung jawab sosial perusahaan atau tanggung jawab sosial kini telah menjadi bagian penting dalam menjalankan usaha. Peranan Praktisi Humas dalam hal ini untuk mengetahui aspek penting dalam keberhasilan penyampaian pesan kepada khalayak sasaran, tujuan dari Komunalisasi Tanggung Jawab Sosial Perusahaan dalam Meningkatkan Citra Perusahaan PT. Tenaga Listrik Cirebon adalah: (1) Untuk mengetahui strategi komunikasi yang digunakan PT. Cirebon Electric Power saat ini melakukan Tanggung Jawab Sosial Perusahaan, (2) Mengetahui strategi Public Relations dalam meningkatkan citra perusahaan, (3) Mengetahui citra perusahaan PT. Cirebon Electric Power di depan umum, (4) Untuk mengetahui adanya halangan yang ditemui dalam menyampaikan pesan. Peneliti menggunakan metode penelitian kualitatif dengan pendekatan deskriptif. Peneliti langsung ke lapangan, melakukan wawancara dan bertindak sebagai pengamat, untuk mendapatkan data dan argumentasi yang kemudian diolah melalui pendekatan deskriptif kualitatif. Hasil penelitian menunjukkan bahwa: (1) Strategi komunikasi pelaksanaan Tanggung Jawab Sosial Perusahaan pertama PT. Cirebon Electric Power melakukan pemetaan sosial, studi penelitian dan menyesuaikan dengan kesesuaian kerangka pengelolaan AMDAL / lingkungan, konsultasi di forum desa, melibatkan pemimpin desa dan masyarakat setempat, (2) Strategic Public Relations dilakukan melalui serangkaian kegiatan terutama Tanggung Jawab Sosial Perusahaan, filantropi dan pengumpulan untuk membangun komunikasi yang digunakan dan penggunaan media sebagai sarana penyebarluasan informasi yang lebih luas, (3) Dengan berbagai kegiatan CSR dan strategi perusahaan yang telah disusun dengan baik dan mendapat            kesan, dari Penilaian kursus dan citra positif masyarakat, (4) hambatan komunikasi yang dialami oleh PT. Cirebon Electric Power, di antara persepsi negatif masyarakat tentang dampak konstruksi pembangkit listrik. Kendati demikian, kendala tersebut dapat diatasi melalui pendekatan persuasif dan program kegiatan CSR.  Kata kunci: Komunikasi, Tanggung Jawab Sosial Perusahaan, Citra Perusahaan    ABSTRACT  Corporate social responsibility or social responsibility has now become an essential part of running a business enterprise. The role of a Public Relations practioners in this case to determine important aspect in the successful delivery of messages to the target audience, the aims of this Research “Communicatio Strategy Corporate Social Responsibility in Improving Corporate Image PT. Cirebon Electric Power” are:  (1)    To know the communication strategy use to PT. Cirebon Electric Power is currently conductingCorporate Social Responsibility, (2) To know a Public Relations strategy in improving the company’s image, (3) To know the corporate image of  PT. Cirebon Electric Power in the public, (4) To know any obtacles encountered in conveying the message. Researcher used qualitative research methods with descriptive approach. Researcher directly to the field, conducting interviews and acting as observers, to get the data and arguments wich are then processed through a qualitative descriptive approach. The research results show that: (1) The communication strategy for implementing Corporate Social Responsibility first PT. Cirebon Electric Power did social mapping, research study and adjust to the propriety of the EIA/ environmental management framework, consultation in the village forum, involving the village and local community leader, (2) Strategic Public Relations is done through a series of activities especially Corporate Social Responsibility, philanthropy and gathering to establish communication tehnuiques used and the use of media as a a means of wider dissemination of information, (3) With a range of CSR activities and corporate strategy which has been very well reseived and get an impression, of course assessment and positive image of the community, (4) communication barrier experienced by PT. Cirebon Electric Power, among the negative perception the public about the impact of a power plant construction. However, these obstacles can be overcome through persuasive approach and program of CSR activities.   Keywords: Communication, Corporate Social Responsibility, Corporate Image

Corporate Social Responsibility Towards Environmental Management

The legal basis for corporate social responsibility, especially for transnational corporations, is rooted in international law and the domestic laws of some countries. It outlines voluntary measures by companies towards society and their stakeholders in general. In international law, the position of corporate social responsibility focuses more on the fulfillment of social responsibilities by transnational companies and foreign investors. Many developing countries lack comprehensive legal frameworks that mandate CSR practices. This can lead to inconsistent application of CSR principles and a lack of accountability for businesses. It is part of soft law related to businesses customary rules with procedural aspects. It derived from the laws produced by international organizations such as the United Nations, the International Labour Organization, and the Organization for Economic Cooperation and Development. Also it is made of common practice among companies. In domestic law, the institution of social responsibility includes specific regulations regarding the responsibilities of national and multinational companies. On the other hand, corporate social responsibility serves as a bridge between economic international law and human rights law and has a direct relationship with human rights norms, especially the progressive realization of economic and social rights, contributing to sustainable development and the right to development of nations. Due to the limited public resources of governments, especially in developing countries, it seems that corporate social responsibility can be a suitable source for financing and implementing development projects that are not inherently economically justifiable. This research, in a descriptive-analytical manner, focuses on the role of legal corporate social responsibility in international and domestic law, as well as the positive impact of fulfilling corporate social responsibility on the realization of economic, social, and cultural rights in developing countries. This research aims to provide recommendations and identify the role and legal basis of corporate social responsibility, as well as to determine its role in economic development and the realization of the second generation of human rights in developing countries. In this article, descriptive-analytical approach was used which is a research methodology that combines two key components: descriptive research and analytical research.