Abstract
Sustainability is one of the central topics in service research. The principle of sufficiency is an important driver of sustainability and can inform the development of services. This conceptual paper takes a business actors’ perspective by developing a services for sufficiency framework that integrates different sufficiency categories with relevant categories of resource-intensive goods and goods-related services. It shows how service offerings can promote sufficiency and identifies main clusters of services for sufficiency. This framework offers a starting point for business development and a rapid overview of concrete services for sufficiency.
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