Abstract

AbstractThis research aims to identify the information sources used by backpackers before and during the visit to an urban destination and its influence on the movements performed. It uses a questionnaire survey combined with a GPS app to track the movements of backpackers to identify backpackers' spatiotemporal behavior. A bivariate analysis using non‐parametric tests was used to examine the relationships between variables. This study concludes that the consulting online information before the visit has a great deal of influence on the spatiotemporal behavior of the backpackers, namely on the linearity and intensity of the visit. If online information sources are very important due to the intense use of information by backpackers, word of mouth from other travelers should not be disregarded as an important information source. This research can contribute to the definition of more informed and differentiating tourism marketing strategy considering the information sources used and its influence on the movements performed during the visit.

Full Text
Paper version not known

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.