Abstract
1,352 pupils, aged 14 to 15 years, completed questionnaires concerned with their beliefs about why people begin to take drugs and how they felt they could best be persuaded to stop. Endorsement of a "life-skills" approach to prevention related strongly to pupils' own social skills and self-reliance and to attributions for drug use in terms of social pressure and experimentation. In addition, a "scare" approach was favored by those who saw drug takers as lacking in morality. The data suggest that the success of any prevention program is at least partly dependent on an individual's initial beliefs about drugs and drug takers.
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