Abstract
We aim to investigate the influence of television on the web; if the influence is strong, a viral effect may be expected. In this paper, we focus on the Internet TV station and on Wikipedia use as exploratory behavior on the web. We analyzed the influence of Internet TV station on Wikipedia page views. Our aim is to clarify the characteristics of page views as related to Internet TV station in order to index outward impact and develop a prediction model. The results indicate that there is a correlation between TV viewership and page views. Moreover we find that the time lag between TV and web gradually reduce as broadcasts begin after 9:00; after 23:00, page views tend to be maximized during the broadcast itself. We also differentiate between page views on PC and on mobile and find that PC pages tend to be accessed more during the daytime. In addition, we consider the number of broadcasts per program, and observe that viewership tends to stabilize as the number of broadcasts increases but that page views tend to decrease.
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