Abstract
In the current context marked by a growing number of start-ups, the lack of clearly successful enterprises is not a random occurrence, but rather highlights complex underlying reasons that require thorough investigation. This paper undertakes an investigation focused on the case study of Tesla, integrating perspectives from the fields of business and economics to analyze the complex factors driving the success of innovative start-up companies. This study employs a comprehensive literature review method to emphasize the significant influence of departmental contributions in shaping tactics that foster success. This research not only enhances the comprehension of the strategic formulation process in present-day start-ups but also has the potential to act as a guiding reference for rising companies. Drawing on a comprehensive review of Tesla's trajectory, this research offers valuable insights to future start-ups, enabling them to develop strategies that are well aligned with achieving success.
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