Abstract

The issue of air quality in China has gotten great attention worldwide. This study makes the first effort to investigate the impact of air pollution on China's inbound tourism, using panel data at city level and the technique of corrected least square dummy variable (CLSDV). This study demonstrates how air pollution in China adversely impacts inbound tourism demand as well as the lagged effect of air pollution. Furthermore, this study reveals that for cities with different degrees of air pollution, the impact differs. Accordingly, we provide suggestions for governments and tourism firms on how to respond to the air pollution concern of international tourists.

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