Abstract

Modern problems require modern solutions. The global Enterprise Data Storage organizations are constantly innovating, redefining, and re-engineering their strategies to sustain, survive and succeed. The key to success lies in consistent performance. This study is aimed to understand the influencing factors to tackle the technological challenges leading to the adoption of emerging technologies to remain viable in the market for continuous customer success. The study is primarily focused on 5-6 organizations constantly featured as “Leaders” in Gartner Magic Quadrant for Primary Storage Arrays in 3-5 years. A conceptual framework will be constructed to establish and ascertain the relationship between the Technology Adoption Drivers (TAD), Technology Variables (TV), and Resultant Variables (RV) to indicate the impacts of strategic adoption of emerging technologies.

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