Addressing Stigma and Structural Barriers to Communicating COVID-19 Using Community Radio

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Some studies report that top-down COVID-19 communication interventions failed to address local structural challenges, such as stigma and lack of access to media forms, which led to communicative marginalisation among resource-limited communities. This article explores how the community radio medium could facilitate host community members’ participation in COVID-19 communication interventions amid these local structural factors. Participants were selected using purposive sampling. The researchers collected qualitative data using focus group discussions and in-depth interviews. A reflexive thematic analysis revealed that Radio Peace, the selected community radio station for this research, employed participatory COVID-19 communication strategies to address barriers to listeners’ involvement in its COVID-19 interventions, such as stigma and lack of media access. This study found that community radio allows host community members to articulate their health communication needs and engage with structural barriers influencing their involvement in the station’s COVID-19 communication interventions. However, the study identified barriers to community members’ access to and participation in community radio’s COVID-19 communication interventions, including indecorous language during on-air discourses. We suggest integrating trusted voices, such as local religious leaders and COVID-19 survivors, into community radio’s COVID-19 communication interventions to address stigma.

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An Examination on Effectiveness of Programming by Local People in Community Radio Stations: A case Study of Chikuni community Radio Station
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  • International Journal of Advanced Multidisciplinary Research and Studies
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  • LINIMASA: JURNAL ILMU KOMUNIKASI
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  • International Journal of Media, Journalism and Mass Communications
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Community radio in our country is a boon to many of the communities it enables many of the vulnerable people in these communities to participate in the decision making activities which can bring in a constructive change in the matters of the community .This very dynamic medium has been extensively used in many of the remote places of the country by various communities to educate, influence and evolve themselves to form a better tomorrow . This voluntarily medium, has been attracting the members of the remote areas in a big way. In a developing country like ours, where rural populace stills lacks basic education, awareness and involvement, this Community radio has given a fresh lease of life to many to sustain themselves in all spheres of their lives. It has helped the civil societies to move towards self sufficiency and also retaining the best in the communities through the array of programs which are conceptualised and presented by the community members only. It has really played a pivotal role at the grass root level which is emulated in other countries too. Community radio, has become a crusader in the lives of many across the country, this medium which has been supported by the community it serves , has emerged in a big way in developing countries. Other Voices (Kanchan Malik and Vindod Pawarala, 2007) has assessed the role of this alternative media as on eof the best tool for the communities and the underprivileged at the grassroots level . It has become a window for the remotest communities to integrate themselves into global economies and also develop as knowledge based economies. It has been playing a great role as a force multiplier in effective delivery of programs needed for the community on all development sectors. Each and every station has a great role in conceptualizing and executing these programs which has to come from the community members only. The indulgence of the members and to sustain themselves in running the station is a uphill task. Trainings imparted by the government and funding agencies at the various level has been instrumental in its popularity. The community radio stations in the country has been facing a lot of difficulties in sustaining themselves once they are established. The support and the encouragement of this station keep losing the fizz after few years of their inception. Many reasons has been identified such as lack of technical inputs, lack of creativity, financial crisis , lack of encouragement from the community, diminishing participation of members and so on . But, still, there are many CR stations which have proved and stood all the odds by proving their capacity to perform and bring in the change . Such CR stations are those which are under the leadership of women , who have given their best to sustain in the race by facing all the problems and overcoming it. The present paper, tries to focuses on the participation of women, with such positive outlook, who have driven the medium to a next level , in the development of community radio stations. The study has been done in the state of Karnataka, which has 13 CR stations. A multiple sampling technique has been used to select the best 4 community radio stations for the study. Keeping in view the gender perspective, the study highlights and dwell upon the role of women, in particular in the development of these community radio stations. The key roles played by the women as station managers, the content developers, the presenters and as listeners has been investigated through a systematic Focus group discussion , which has helped to elicit the information by these duty bearers . The role play of these women in the community radio has been very promising, and not only they contribute but also strive hard for the development of CR stations in the areas of their operations. The women members have been doing various experiments in the content and output which has not only yielded positive side of the medium, but also has empowered these women employees to do more though this medium. The result has been positive and thus many of them feel that the CR has become a integral part of their life and can has been instrumental in making their life more empowered. The study establishes that these community radio has worked in favour of these women to improve knowledge of solutions, in areas like health and hygiene, culture retention, rural development, participation in democratic process, education to local governance, employment opportunities and awareness related to social taboos.

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  • Journal of Radio & Audio Media
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NGO-led Community Radio in Bangladesh: Democratizing Communication?
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  • Sayyeda Reza

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  • Dec 6, 2022
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  • Stephen Attuh + 1 more

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Farmers’ Use of Agricultural Information and Influencing Factors: The Case of a Selected Community Radio Station in Coastal Bangladesh
  • Sep 30, 2025
  • Journal of the Bangladesh Agricultural University
  • Md Mamun Ur Rashid + 1 more

Timely and need-based information is a crucial precursor in informed decision-making. Community radio serves as a vital avenue for farmers who lack access to mainstream media. However, the use of community radio by farmers for agricultural purposes remains unclear due to a paucity of empirical information. This research investigated the use of community radio (CR) for delivering agricultural information to farmers and the associated factors influencing its use. Therefore, the study employed a mixed-methods approach and randomly selected 278 respondents from the coverage area of a community radio station in Barguna District, Bangladesh. Data were collected through face-to-face structured interviews. Focus group discussions and key informant interviews were also conducted with purposefully selected samples. The use of CR was measured adopting a five-point rating scale (Always 5…… Never 1) against 14 items. The findings reveal that, despite being mandated to provide need-based agricultural information, the time allocated for agricultural programs on the radio is minimal, averaging only 2 hours and 35 minutes per week. Among respondents, 71% listen to CR agricultural programs from rarely to very regularly, while 29% do not listen at all. According to the respondents, the participation of community members, particularly farmers, in radio programs is virtually non-existent. They primarily use CR information for decision-making regarding disease and pest management (WM = 0.633), determining fertilizer doses and application methods (WM = 0.546), and receiving weather information (WM = 0.543). Logistic regression results indicate that age, cultivable land, income from agriculture, access to CR radio, and the network strength of CR significantly influence respondents' usage of CR. This research recommends increasing the number of agricultural programs on community radio (CR) through consistent budget allocation while incorporating more farmer-participatory initiatives. Additionally, a targeted campaign aimed at elderly farmers should be implemented to enhance their interest in CR, ultimately improving their access through a strengthened network. J Bangladesh Agril Univ 23(3): 366–376, 2025

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Access, participation, and social capital as intangible outcomes of community radio practice in Ghana
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  • Emmanuel Essel + 1 more

The battle for access to free speech and information flow in Ghana occurs within a context of popular resistance, struggles for national liberation and the control of power, knowledge and free expression. This still resonates within Ghana’s radio broadcasting sector. Unlike dominant approaches to communicating development, where change outcomes are exclusively based on quantifiable indicators such as message recall and engagement, communication for social change (CFSC) inspired intangible outcomes are more nuanced. The literature further reveals a paucity of CFSC approaches that focus on ‘intangible outcomes’ for sustainable development among resource-limited communities in Ghana. The literature on the legacy of CFSC in Ghana is limited, and even more scarce is the application of CFSC via community radio (CR) in Ghana. Our study explores the progressive development of CFSC via CR in Ghana, focusing on intangible outcomes. Our paper reflected on the legacy of CFSC via CR in Ghana from historical and contemporary perspectives. We set out to answer the following questions: do listeners genuinely own the content circulating on the CR medium, amidst the threat of over-standardization and quantification of communication outcomes in Ghana? How has the practice of CR offered an alternative approach to evaluating communication and development outcomes, rather than mainstream media quantitative measures of change in Ghana? This paper makes a case that CFSC’s legacy in Ghana via CR is categorized into three intangible outcomes: access to the medium, participation in its activities, and social capital. While this analysis can be criticized for its subjectivity, it should also be recognized for its often-intangible outcomes, which usually have a more meaningful impact on the communities, not those who drive the communication agenda. These intangible outcomes build social capital, making communication real, sometimes messy, but mostly inclusive.

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  • Research Article
  • 10.29313/mediator.v6i2.1190
Keberadaan Radio Komunitas sebagai Eskalasi Demokratisasi Komunikasi pada Komunitas Pedesaan di Jawa Barat
  • Dec 19, 2005
  • Mediator: Jurnal Komunikasi
  • Atie Rachmiatie

The main problem researched in this thesis was the existence of community radios in villages, that was about the roles of function of them correlated with the escalation of democratization in communication. The research was conducted in two Kecamatans that had different characteristics, that was Kecamatan Cisewu which was minim in any information exposure and geographically closed (blank spot) and Kecamatan Wanayasa which was relatively open to access any information. The theory used to study the problem were Habermas Communicative society theory and Uses and Dependency theory. The theory explained the correlation between social system and communication media system at a community. The democratization of communication was explained by Communitarianism Democracy Theory – Tehranian. The research method used was qualitative method with etnography communication. Data were collected through depth interview and focus group discussion. The key informan woman were formal and informal social leaders and the person who managed community radios. Focus group discussion was conducted to group of women, men, youths, and others ot both of kecamatans. Analysis of etnography of communication try to explore the native language, that was sundanese, used by the member of community, wether with or without community media. The result of the research is accordance with research question.The availability contribute awwarness about communication and information right for the community members. The public community process through radio community is the implementation of the daily public behaviour pattern of the community. The process of democratization communication run slower in the closed area, yet it is more dynamic in the opened area.

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