Abstract

This study assessed the level of knowledge and use of digital platforms by SMEs in Cape Coast, Mankessim, Assin Fosu, Agona Swedru and Kasoa. Using a quantitative research approach data was gathered from 400 SMEs in Cape Coast, Mankessim, Assin Fosu, Agona Swedru and Kasoa. Self-administered questionnaires were shared and a purposive sampling technique was employed. Using SPSS to test descriptive statistics, results from objectives indicated that managers of SMEs in the study areas have more knowledge and utilize Mobile Money more than any of the country's digital platforms. It is recommended that digital trading platform providers should enhance their advertising and focus on making their platforms easy to use for the average consumer.

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