Abstract
The present study provides a new aspect to understand the disrespect to deliveryman. A survey was conducted based on the hypothesis which assumed that the disrespect is caused by the indirect communication via technology, mediated by mechanistic dehumanization. Using cashier as the representative of jobs which adopt traditional face-to-face communication, we tested the dehumanization of deliveryman through four measurements and then tested the disrespect degree by giving an unpleasant scenario. The result suggests that people significantly dehumanize deliveryman more in two measurements. Additionally, the dehumanization degrees of these two measurements are positively correlated with disrespect degrees. In general, the finding provides a new aspect to view the dehumanization in the work domain.
Highlights
In the context of China, express logistics experienced rapid development in the past few years
A survey was conducted based on the hypothesis which assumed that the disrespect is caused by the indirect communication via technology, mediated by mechanistic dehumanization
Participants’ ratings of pain tolerance was significantly higher for deliveryman (M = 3.89, SD = 0.782) than cashier (M = 3.32, SD = 0.794), F (1, 208) = 98.386, p < 0.001, suggesting that participants believed deliveryman were less sensitive to physical hurt or psychological pressure comparing to cashier in milk-tea shop
Summary
In the context of China, express logistics experienced rapid development in the past few years. People can get almost everything delivered to one’s home now. Deliveryman can be found all over the city, from developed metropolises to small towns. A deliveryman can bring anything from food and clothes to medicine and sex products. Jack Ma, founder of the Alibaba Group once predicted that it would be hard to find couples walking hand in hand in a shopping mall in the future.
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