Abstract
PurposePublic and private sector organisations are widely endorsing digital transformation processes, but little is known about the level of digitalisation of an organisation as a whole. The purpose of this paper is to develop a framework to assess an organisation’s level of digital transformation as a whole, taking the field of museums as an exemplary case of application.Design/methodology/approachThe framework draws upon a scoping literature review of studies examining dimensions, metrics and methods for the assessment of the digital transformation of organisations. The framework has been validated by applying it to a sample of 400 Italian museums and further interviews with museum directors.FindingsThe authors propose an assessment framework composed of five main dimensions: people, technology, process, customer and strategy and investment. These dimensions are further deployed in sub-dimensions measured through a set of questions. The weighted average of results per dimension and sub-dimension supported the development of a composite index of organisational digital readiness.Originality/valueThe developed framework contributes to the current debate on the measurement of an organisation’s level of digital transformation as a whole, and it can offer practitioners a managerial tool to assess the organisation’s digital readiness.
Highlights
The wide diffusion of digital technologies poses several challenges and opportunities for both private and public companies (European Commission, 2018; Katz, 2013; Roland Berger, 2016; Sabbagh et al, 2012) with several studies focusing on the implementation of technologies and their impact on organisational processes or strategy
We relied on a qualitative–quantitative methodology that supported the development of a digital assessment framework through a scoping literature review, applied this to the empirical setting of Italian museums
The main result of this study is the development of a framework for the assessment of digital transformation, which consists of five dimensions, nine sub-dimensions and a synthetic digital readiness index (DRI), obtained from a weighted average of the operational metrics
Summary
The wide diffusion of digital technologies poses several challenges and opportunities for both private and public companies (European Commission, 2018; Katz, 2013; Roland Berger, 2016; Sabbagh et al, 2012) with several studies focusing on the implementation of technologies and their impact on organisational processes or strategy. Notwithstanding the increasing interest in digital technology implementations and effects (Vial, 2019), there is far less knowledge on how to measure an organisation’s level of digitalisation. This is an important area of investigation as the assessment of an organisation’s level of digitalisation. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode
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