This paper combines sustainable development (SD) criteria with a list of conventional customer requirements to develop a basic functional design that minimizes negative environmental and societal impacts throughout product’s life cycle. The methodology used in this article is rooted in Quality Function Deployment (QFD). QFD is related to systems engineering as a method of translating stakeholders needs into detailed system requirements. Proposed framework can effectively increase consumer’s recognition for sustainable product. This article demonstrates the usefulness of the proposed framework in developing an Energy-using Product (EuP) (a hair dryer). This paper is the first step in laying the framework for an analytical tool in the management of sustainability in product design and development. In future, authors would like to implement this framework in real life product design and development process to find out opportunities for improvement.

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