Abstract
A descriptive study on the effects of social networking sites on the academic performance of selected collegestudents of Gandhinagar, Gujarat. The ‘General System Model’ adopted from Ludwig Von Bertalanaffywasused as the conceptual frame work. A quantitative approach with descriptive survey design was used toachieve the objectives ofthe study.The samples consisted of 120 students ofselected colleges of Gandhinagar.The convenient sampling technique was used to collect the sample. A structured questionnaire was used toassess the knowledge regarding effects of social networking sites among college students. The study showsthat the majority were in the age group of 18-20 years. Maximum numbers of college students were females.The study showed that the majority of college students had good effects of social networking sites that is93%. Their parents were aware about their SNS use. There was no significant association between effects ofsocial networking sites and selected variables that is age and gender
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