A comparative literature review survey of employee HIV and AIDS-related corporate social responsibility (CSR) practices in small, micro and medium enterprises (SMMEs) in Zimbabwe and South Africa

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This literature review compares HIV and AIDS-related CSR practices of SMMEs in Zimbabwe and South Africa, finding informal approaches dominate with minimal formal policies, and noting differences in engagement levels influenced by corporate pressure, but no significant impact from economic disparities.

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This article reviews employee HIV and AIDS-related corporate social responsibility (CSR) practices by small business in Zimbabwe and South Africa. The article aims to present a comparative snapshot of how SMMEs are responding to the epidemic as a basis for developing a CSR framework that could be implemented by SMMEs in both countries. The article applies an exploratory literature review methodology to extract data from secondary sources. Research findings show that HIV and AIDS-related CSR in Zimbabwe appear disengaged from the direct influence of corporate business, the opposite of what South African SMMEs experience. In South Africa, SMME CSR practices experience pressure from large firms. However, differences in economic status between the two countries show no effect on the CSR behaviors of SMMEs in both countries when compared with each other. In both countries, findings reveal that SMMEs hardly establish HIV and AIDS policies and therefore rely on informal CSR practices to assist employees to deal with the pandemic in the workplace. Thus, the article submits that while HIV and AIDS practices are not formalized in both countries, SMMEs fulfil their epidemic-related CSR obligations towards employees’ corresponding with their smallness. In conclusion, the study recommends an empirical examination of the research question to establish a grounded recommendation for the development of a SMMEs CSR framework that could be implemented by SMMEs in both countries.

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In light of current business trends, social responsibility has become a strategic tool for such important outcomes as financial gains and market positioning, amongst others. However, social responsibility for businesses has been mainly associated with large corporations, and Small to Medium Enterprises (SMEs) were insignificant as they regarded social responsibility as a costly, unsustainable business initiative. Considering wholesale and retail SMEs in EThekwini Municipal region, corporate social responsibility has been growing greater importance in the minds of businesses. Given the enormity of the South African economy, social responsibility for business took centre stage during the socio-economic turbulence experienced in the country. To a great extent, social responsibility has appeared in literature covering large organisations but comparably, microscopic and scarce theoretical or empirical literature existing for small and medium enterprises. However, this scenario undermines the importance and critical role that SMEs play in the economy of the KwaZulu-Natal region. This research study aims to investigate Corporate Social Responsibility on Sustainable Growth of wholesale and retail SMEs in EThekwini Municipal region. This shall be done by assessing the attitude levels of wholesale and retail SMEs towards corporate social responsibility; investigating the practice of corporate social responsibility by wholesale and retail SMEs; exploring barriers undermining the practice of corporate social responsibility by wholesale and retail SMEs; and exploring SME owner-managers’ values key to the sustainable growth of the business. The Stakeholder Theoretical framework guides this study and a mixed method approach was adopted where data was collected by carrying out surveys. The researcher pedantically probed participants with the same questions by means of structured questionnaires. The primary data in respect of CSR on Sustainable Growth of wholesale and retail SMEs in EThekwini Municipal region were obtained by means of self-administered questionnaires and semi-structured interviews, which followed the completed questionnaires. The research considers a target population drawn from the membership list of the Durban Chamber of Commerce and Industry. The study was carried out and consisted of businesses that employed more than 20 and less than 200 fulltime employees. This research study is descriptive in nature and will make use of a descriptive model for data analysis. Regarding Corporate Social Responsibility on Sustainable Growth, the study mainly focused on wholesale and retail SMEs. To a large extent, the attitudes and perceptions of the respondents were negative and rather insignificant when it came to implementation of Corporate Social Responsibility. The main reason for this was the cost attached to CSR. In some instances, owner managers were not aware of the positive impact of CSR as a strategic tool in the sustainable growth of the business through participation. It emerged that majority of wholesale and retail SMEs were not fully involving Stakeholders in their business activities as required by the Stakeholder Theory. Some Stakeholders are valued more than others and many do not practice CSR towards the community and the natural environment, regarding it as extra-curricular from their core-business. In addition, majority of wholesale and retail SMEs rated their businesses as averagely successful citing the unstable economy that South Africa is currently going through which has seen unemployment rising above approximately 25 percent in 2013. The results showed that the major reason, amongst other reasons, causing wholesale and retail SMEs in EThekwini Municipal region fail to commit to CSR is the cost and the impact of practising CSR on their profit. 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This paper analyzes how national institutions impact corporate social responsibility (CSR) practices for small- and medium-sized enterprises (SMEs) in the food-processing industries of France and Morocco. In this study, CSR practices are defined around two main dimensions: corporate performance (financial vs. global) and the CSR approach (defensive vs. active). Qualitative data were collected during semi-structured interviews with SME managers in charge of CSR issues. We then performed a content analysis. Our study shows that there is a distinct difference between the CSR practices adopted by SMEs in France and Morocco. Indeed, the findings suggest that under the rule-based governance system of France, most SMEs view CSR as an economic tool and it is adopted as an opportunity-seeking perspective anchored in the search for global performance. The findings also show that under the relationship-based governance system of Morocco, SMEs mainly see CSR from a constraint-reducing perspective. However, some Moroccan SMEs have begun to see the economic opportunities of CSR, especially in accessing foreign markets.

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