Abstract

ChatGPT is popular all over the world and shows the potential to exert a great influence on society as a whole. The importance of ChatGPT is that it became a catalyst for the public to directly experience generative AI services. Generative AI is already being evaluated as having enough potential to bring about many changes in all areas of society. The publishing sector is no exception. Rather, publishing is more likely to be impacted by generative AI than other fields. This study was conducted to know and prepare for how generative AI will affect the future of publishing. Among the currently existing generative AI services, marketing work, image, and audio fields were analyzed as those that can directly affect the publishing process. Subsequently, as a result of analyzing how generative AI can change writing, which is the core of publishing, it was found that generative AI is already being actively used in a wide spectrum of planning, question-and-answer, collaboration, and mixed content writing. The development and proliferation of generative AI is bringing new opportunities and challenges to publishing.

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