Abstract
The article embraces an in-depth analysis of the cognitive mechanism of the conceptual world-image lingual objectivity in projection onto the one of its top verbal results – the presentation of objects, phenomena, events, concepts, actions, processes, states, relations, etc. in the form of slogans, corresponding to the encyclopedia. As a result, the algorithm of universal and specific cognition actions was logically clarified; its impact on the multi-vector procedure of structuring definitions in encyclopedic and linguistic dictionaries has been ascertained in succession. Special attention was paid to systematic analysis of such crucial aspects of the cognitive process under research as harmonic interaction of specific lingual resource and borrowings and ideological usualization. The latter one was determined by the replenishment of the political vocabulary replenishment, actualization of previously unactualized nominative units, the extension / narrowing of the semantic scope and connotative potential of the certain lexemes-markers, functional-stylistic, emotional-expressive, and synchronous-evaluative ranging of registered units, and also an adequate lexicographic interpretation of the ideologically relevant information.
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