Abstract

If the proportion of population aged 65 or older exceeds 20%, it is called a "super-aged society," and according to the National Statistical Office's future population estimate, the proportion of population aged 65 or older reached 20.3% as of 2025. Accordingly, the government and local governments need to establish various policies according to the entry into an aging society. Korea is also aware of this situation and establishing and promoting policies for various elderly societies or elderly-friendly industries. However, there is a limitation in terms of policy efficiency as the approach to the situation or flow of the times is prioritized, not the multidimensional approach to the aging society and the aging-friendly industry. Therefore, this study suggested the direction of revitalization of the aging-friendly industry, policies, institutions, and corporate participation in the market sector through analysis of Japanese policies and markets that entered the aging society earlier than Korea. As a result of this study, it was confirmed that the elderly-friendly industry needs diversification of products and services and high added value accordingly, and business opportunities should be discovered and provided to products and services desired by the elderly. In addition, in terms of policy, the government and local governments need to make prior support policies for the elderly-friendly industry, and efforts for the interest and development of the elderly-friendly industry by local governments.

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