Abstract

Currently, digitalization is one of the main keys to successful business development, it leads to the growth, increased profits and improved company image. The article provides examples of digital products that are used in business, including in export-oriented companies. It is shown that any exporter, even a small company, can get access to advanced technologies and expand its competitive advantages in world markets. It considers digital support tools in the “One Window” information system, with the help of which the government plans to create a comprehensive system of support for Russian exporters. The importance of developing exports via the Internet is noted, as well as a significant increase in the revenue of Russian online retail exports in 2020. There is an increase in exporters who seek to carry out their sales through electronic trading platforms.

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